Thursday, March 17, 2011

Facebook Offers Better ROI than Twitter

Facebook versus Twitter for ROI is a debate that businesses must consider in both their short term and long range marketing plans. The article below suggests that Facebook has the upper hand...for now! Jason

Amplify’d from mashable.com

If event registration site Eventbrite’s experience is any indication, social media marketers looking for monetary returns on their efforts might get more value from Facebook than Twitter.

The company announced Wednesday that an average tweet about an event drove 80 cents in ticket sales during the past six months, whereas an average Facebook Like drove $1.34.

Read more at mashable.com
 

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